Welcome!
If you often feel like you're in a constant struggle to understand your customers and close more deals, you’re not alone. Finding the right sales meeting tool can make a huge difference, and we’re here to help you explore some great alternatives to Gong.io.
Gong has earned its reputation as a top choice for sales teams, thanks to its AI-driven coaching and analytics. But with so many other tools out there, we thought it’d be worth taking a closer look at some of the alternatives, each bringing something different to the table.
We've rounded up a selection of competing tools, each offering unique features that might be just what your team needs. So, let’s dive in and see how these tools stack up, helping you find the perfect fit for your meetings.
So, What’s the Deal with Gong? What Does It Do Exactly?
Gong.io is a powerful AI-powered meeting assistant that is specifically designed for sales teams. Its advanced AI technology provides valuable insights into customer behavior, helping sales teams to improve their sales and customer success strategies.
|Best for advanced AI-driven coaching and analytics capabilities that analyze sales calls and meetings to provide personalized coaching and feedback to each member of the team.
Gong's coaching and analytics features include call recording and transcription, AI-driven conversation analytics, and performance dashboards that provide real-time insights into the team's performance. The tool integrates with popular CRM tools, linking up with existing customer relationship management software, streamlining processes, and making it easier to manage sales pipelines. Gong's AI technology can also provide detailed analytics about meetings, such as talk time which helps teams identify areas for improvement in communication and collaboration skills.
Gong automatically records, transcribes, and analyzes all sales calls and meetings, providing detailed analytics and insights into customer conversations. It offers real-time coaching suggestions and recommendations to help sales reps improve their performance and close more deals. Gong's main focus is on helping sales teams achieve their goals, and it offers features specifically designed for that purpose, such as deal management that helps track deals and opportunities throughout the sales cycle.
Overall, Gong is a powerful tool for sales teams looking to improve their performance and close more deals. Its coaching-style insights and focus on sales-specific features make it a valuable addition to any sales team's toolkit. With Gong, sales teams can identify key trends and patterns in their performance, track progress over time, and measure the impact of coaching and training programs. Gong's AI-driven coaching and analytics capabilities provide personalized feedback and insights to each team member, helping them improve their performance and close deals more effectively.
Let’s go dig into the pros and cons of Gong.
Pros
- AI-driven coaching and analytics
- Action item and next step summaries
- Integration with popular collaboration and documentation tools
- Automatic call recording and transcription
- Real-time performance dashboards
Cons
- High cost
- Primarily targeted towards sales teams, limiting usefulness for other departments
- Overwhelming amount of data and insights can be challenging to navigate
- Apps and platform have a steep learning curve
- Onboarding process is not easy or fast, posing a hurdle for new users
Pricing
Gong Pricing Is Not Publicly Available
However, based on multiple sources, we know that Gong’s per-user rates range from $100 to $200. And on top of that, a compulsory base price is added.
The total cost is a base price of $5,000 + $ 1,200 per user/year minimum + $7,500.
To get the specifics, you need to fill out a form and contact the Gong team. They will then tailor a proposal based on your unique needs.
Now, let’s take a closer look at four other sales and customer success tools to see how they stack up. Using Gong as our reference point, we'll explore the strengths and weaknesses of each tool to help you figure out which one truly helps you understand your customers and meet your goals.
The Best 4 Gong Alternatives
1. Wudpecker
Wudpecker offers a seamless solution with its browser, desktop and mobile apps, designed to simplify the process of recording and managing knowledge from meetings.
Best for those who want to have control over how to record and easily find insights from past meetings.
Most AI notetaking tools have strict limitations for recording methods. Either they only have an AI notetaker bot or a desktop app, but not both. Most come with a bot; you might have even been in meetings where multiple different bots are attending as black boxes on the screen.
These tools are often also limited to only recording Zoom, Google Meet and MS Teams. But what if you need to switch between platforms and accounts a lot? What if you need to record a physical meeting?
Wudpecker offers something for everyone: a notetaker bot, desktop apps, and mobile apps. It’s currently the first and only one in the market to do so. Here are some benefits of each:
- Notetaker bot: You can make the bot automatically join your meetings so you won’t forget to record. It can even join calls for you if you can’t attend.
- Desktop apps for Windows and Mac: These apps allow recording any virtual session even outside the staple meeting platforms. The recording can be manually started, paused, discarded, or stopped at any point. You can record as many times as you want for free, including in-person meetings. Plus, you don't need admin permissions to record anything, making it easier and more flexible.
- Mobile apps for Android and iOS: If you’re on the go, you can record real life discussions on your phone as many times as you want for free. Pause and discard the recording if needed. Start and stop whenever you want.
Pros
- Works with all virtual meeting platforms (not only Zoom, Teams, Google Meet but all of them) as well as in-person discussions.
- Allows you to record an unlimited number of meetings per month (with desktop and mobile apps).
- Comes with no time or storage limits for recordings.
- Records both planned and ad hoc meetings.
- Lets you choose between the bot and apps for recording, or even use both at the same time.
- Complete control over recordings in the apps (pause, resume, discard) for better privacy options.
- No need for admin permissions to record, providing more flexibility.
- Supports 35 languages for accurate speech recognition, transcription, and note translation.
- Allows you to manually edit notes.
- “Ask Wudpecker” answers any question about the meeting, and can even show exact sources from the transcript.
- Collections let you organize similar meeting notes into their own groups for better and effortless management.
- Lets you share notes with anyone via a URL link or directly to another Wudpecker user’s account.
- Accurately recognizes and labels speakers and allows you to change speaker names.
- Structures notes into topic-based sections and automatically highlights action items for easy review.
- Has an intuitive interface.
Cons
- Doesn’t offer as many integrations with tools as some other notetakers
- No video recording
- Doesn't allow uploading files
Pricing
- Free: Free
- Plus: $13 or $16 per user/month (when billed annually vs. monthly)
- Pro: $25 or $30 per user/month(when billed annually vs. monthly)
Read more about the different pricing plans here.
Wudpecker vs Gong
Wudpecker is better suited for individuals and teams who need a versatile, easy-to-use tool that can record any meeting—whether scheduled or impromptu—across any platform. It provides a seamless, bot-free experience, allowing you to start recording with just one button press. Wudpecker also enhances your meeting experience by automatically identifying and highlighting key moments, and it offers flexibility with its comprehensive audio and transcript storage.
If the summary doesn’t cover everything you need, you can use Ask Wudpecker to ask specific questions about the meeting and receive detailed answers supported by direct quotes from the conversation. Additionally, Wudpecker saves both the audio and the transcript, giving you the flexibility to revisit the original content whenever necessary.
Gong, on the other hand, is more suitable for sales teams who require in-depth, AI-driven coaching and analytics. It integrates with collaboration and documentation tools and provides real-time performance dashboards, offering a huge range of data and insights to help improve sales performance. However, Gong’s high cost and the sheer amount of data it provides may not be ideal for all users.
Unlike Gong, which does not offer a standalone desktop app, Wudpecker provides unlimited recordings across all meeting platforms directly through its desktop and mobile apps. If you’re looking for a budget-friendly tool with robust features and unlimited recordings, Wudpecker is a great choice. Conversely, if you’re focused on sales and need advanced analytics to boost team performance, Gong might be the specialized tool for you. Ultimately, your decision should depend on your specific needs and goals.
2. Otter
Otter.ai is a powerful transcription tool that is designed to help people save time by automatically transcribing audio recordings. It is perfect for professionals who frequently attend meetings or interviews, as it can quickly and accurately transcribe conversations in real-time. Otter has a variety of features that make it stand out from other transcription tools on the market.
Best for its ability to accurately live transcribe conversations.
This means that as soon as someone speaks, the software starts transcribing their words in real-time, which is a huge time saver. Unlike manual note-taking, where you might miss important points while trying to write everything down, or post-meeting tools that require waiting for a summary, this software captures the conversation as it happens. This allows you to stay engaged in the discussion, access notes instantly, and avoid the extra step of reviewing a transcript later, ultimately streamlining your workflow and enhancing productivity.
Another great feature of Otter is its ability to easily edit transcriptions. Users can highlight important sections of the transcript, add comments, and even insert images to make the transcript more informative. This is a great way to keep track of important information from meetings and interviews. Otter also has an AI-powered search function, which allows users to quickly find specific words or phrases within their transcriptions.
Otter also has a variety of integrations with other tools, such as Zoom and Dropbox. This makes it easy to use Otter in conjunction with other tools that users may already be using. Otter also has mobile apps for both iOS and Android, which makes it easy to transcribe conversations on-the-go.
In addition to Otter's useful features, it's important to note that the software currently only supports English (U.S. and U.K.) and regional accents. This limitation may be a drawback for teams that work in multilingual environments or have members who speak languages other than English. It's worth considering other transcription software options that offer a wider range of language support if this is a critical requirement for your team.
Overall, Otter is a powerful transcription tool that is perfect for professionals who need to transcribe conversations quickly and accurately. Its real-time transcription and editing features, AI-powered search function, and integrations with other tools make it one of the best transcription tools on the market.
See the pros and cons of Otter.
Pros
- Joins meetings on Zoom, Teams, and Google Meet
- Allows editing transcript and adding action items to summary
- Answers questions about all meetings in Beta version of "Otter Chat"
- Lets you share the audio recording and transcript to anyone with the link (but not summary)
- Offers browser app, Chrome extension, mobile app
- Recognizes speakers during the meeting, separates their dialogue in the transcript, allows to change speaker names
- Integrates with tools such as Slack, HubSpot and Dropbox
- Also works for in-person meetings
- Can join spontaneous and scheduled meetings
- Includes time markers in the transcript, allowing users to jump to specific parts of the recording
- Allows uploading audio or video file
- Transcribes in real time with collaboration features
- Can join meetings for you; you don't have to attend
Cons
- Only supports English (U.S., UK, regional accents)
- Sets a limit for meeting length
- Requires extra setup in settings for joining meetings automatically
- Doesn't allow note restructuring
Pricing
- Basic: Free
- Pro: $8.33 or $16.99 per user/month (when paid annually vs. monthly)
- Business: $20 or $30 per user/month (when paid annually vs. monthly)
- Enterprise: Schedule a demo
Read more about the different pricing plans here.
Otter vs Gong
Otter is ideal for professionals who need to quickly and accurately transcribe conversations, meetings, and interviews. It's also a great choice for those who want to customize and enhance their transcriptions with features like manual timestamping, note-taking, and image insertion. Additionally, Otter is well-suited for teams that use English (U.S. and U.K.) and regional accents.
On the other hand, Gong is best for sales teams who want to analyze and improve their performance. It's particularly useful for providing AI-powered analytics and coaching, action item and next step summaries, and real-time performance dashboards. Gong also supports multiple languages, making it a great option for teams working in multilingual environments. However, it's important to note that Gong has a high cost and lacks transparency in pricing.
Overall, the choice between Otter and Gong depends on the specific needs and priorities of the user. If you require quick and accurate transcription, as well as customization features, Otter is the better choice. On the other hand, if you're looking for advanced sales analytics and coaching features, Gong is the more suitable option.
3. Avoma
Avoma offers AI meeting notes as part of a more comprehensive sales intelligence tool.
Avoma's main features are:
- Scheduling, Agenda Templates and collaboration
- Automatic video and audio recording and transcription
- Live bookmarking during your calls, so you can remember what was important
Pros
- Allows tracking of keywords across different calls.
- Creates snippets from meetings for easy reference and sharing.
- Integrates into CRMs for customer success teams and sales professionals to share information seamlessly.
- Automatically records and transcribes meetings for easy review.
- Provides detailed meeting summaries to save time and improve productivity.
- Features a user-friendly interface that is easy to navigate.
- Includes collaboration features to enhance teamwork and information sharing.
- Offers actionable insights to help teams make data-driven decisions.
Cons
- No standalone desktop app outside of WebCatalog
- Issues with tagging to identify speakers and topics
- Limited character formatting options
- Steep learning curve for templates
- Trouble signing up with certain email domains
Pricing
- Free: Free
- Starter: $19 or $24 per user/month (when paid annually vs. monthly)
- Plus: $49 or $59 per user/month (when paid annually vs. monthly)
- Business: $79 or $99 per user/month (when paid annually vs. monthly)
- Enterprise: $129 per user/month (when paid annually)
Read more about the different pricing plans here.
Avoma vs Gong
While both platforms offer similar features, they cater to different needs based on their unique strengths. Avoma is better suited for individuals and teams who prioritize keyword tracking and affordability. It allows users to track keywords across different calls, helping them quickly identify and analyze trends in their meetings, which can lead to improved performance over time.
Gong, on the other hand, is more suitable for sales professionals who need advanced sales analytics. Gong excels at providing real-time performance dashboards and in-depth analytics that help sales teams identify patterns and trends in their conversations, enhancing their ability to close deals and improve overall performance.
4. Tl;dv
tl;dv is a tool with a quirky name that stands for “too long; didn’t video”. They have a great presence on TikTok, but before we go there, let’s dive into its features.
Pros
- Joins meetings on Zoom, Teams, and Google Meet automatically after signing up
- Works on computer and mobile devices
- Recognizes speakers during the meeting, separates their dialogue in the transcript
- Integrates with Notion, Slack, HubSpot, Trello, and many other tools
- Offers a feature to upload files to make notes for
- Can join spontaneous meetings
- Includes time markers in the transcript, allowing users to jump to specific parts of the recording
- Allows manual timestamps during the meeting which will be stored in the summary
- Usually is done generating the notes in under a minute
- Offers unlimited meetings & transcripts
- Provides a feature to ask AI anything general about all past meetings
Cons
- Only supports 20+ languages for transcript and summary
- Limits how much you can edit the notes
- Requires a desktop app for recording Zoom
- Requires a Chrome extension for recording Google Meet
- Doesn't answer questions with AI about specific meetings and doesn't store the answers anywhere
- Doesn't have an option to join a meeting link (in case the extension doesn't work)
- Doesn't support in-person meetings
- Allows summary to be shared only to people with a tl;dv account
- Archives transcripts and video recordings after 3 days on free plan
- Sets a 3 hour recording limit for each meeting
- Can't join meetings without you attending
- Can't record without video
Pricing
- Free: Free
- Pro: $18 or $29 per user/month (when paid annually vs. monthly)
- Business: $59 or $98 per user/month (when paid annually vs. monthly)
- Enterprise: Schedule a demo for pricing
Read more about the different pricing plans here.
Tl;dv vs Gong
Tl;dv is a tool designed for quick and easy meeting documentation. It is good at generating concise summaries, tagging key moments, and offering a user-friendly interface that makes it ideal for remote teams. Tl;dv integrates seamlessly with platforms like Zoom and Google Meet, allowing you to quickly review and share meeting highlights without the need for extensive note-taking. It’s a great option for teams looking for simplicity and efficiency in managing their meeting content.
Gong, on the other hand, is a powerhouse in sales and customer success. It goes beyond just recording meetings by providing AI-driven insights, detailed analytics, and coaching recommendations that help sales teams improve their strategies and close more deals. Gong integrates with a wide range of CRM and business tools, making it an invaluable resource for sales teams that need in-depth analysis and actionable insights to boost their productivity and performance.
Choose Tl;dv if you need a straightforward tool for capturing and summarizing meetings, especially if your team values quick access to key moments and efficient documentation. Choose Gong if your focus is on sales and you require advanced analytics, coaching, and insights to enhance your team’s performance and drive better business outcomes.
The Verdict
Time to wrap this up!
After thoroughly comparing Gong with Wudpecker, Avoma, Otter, and Tl;dv, it’s clear that each tool has its own strengths and unique offerings. Every platform brings something distinctive to the table, making them valuable in different scenarios.
Let’s quickly recap the unique value propositions of each tool:
Gong is an analytics powerhouse, ideal for sales teams looking to decode their deals. Gong excels in providing deep insights and performance analytics, making it a top choice for sales professionals.
Avoma is perfect for those who prioritize conversation tracking. It offers advanced analysis features, including keyword tracking across calls, snippet creation, and CRM integration, making it a strong contender for teams focused on detailed call analysis.
Otter is a fast and efficient transcription tool, perfect for professionals on the move. With manual time-stamping, and robust note-taking options, Otter is a great choice for anyone needing quick, accurate transcriptions in English.
Tl;dv stands out for teams that need simple and efficient meeting documentation. It offers easy tagging and seamless integration, making it ideal for remote teams that value straightforward video documentation.
And finally, Wudpecker! Wudpecker offers a dynamic, bot-free experience across Mac, Windows, iOS, and Android, providing unlimited recording options without any time limits. It’s an excellent choice for those who want full control over their meeting recordings, whether online or in-person.
Wudpecker automatically identifies and highlights key moments, making it easy to review and edit AI-generated summaries. Plus, if the summary doesn’t capture everything you need, you can use Ask Wudpecker to get specific insights backed by direct quotes from the conversation. With its free plan offering all these features, Wudpecker truly stands out as the top choice for sales professionals, conversation trackers, and transcription experts alike.